Metro DC Chapter ATD Free Agent CoP: The Entrepreneurs Guide to Selling

  • 09 Oct 2018
  • 6:00 PM - 8:00 PM
  • UVA Northern Virginia, 7054 Haycock Road, Room 209, Falls Church, VA
  • 23

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In this interactive workshop participants will learn what selling really is, why people buy, and how critical proactive sales activity is to business success. Group exercises and situational role play will reinforce skills development and provide hand-on practice.

Participants will take away:

  • What a sales mindset looks like
  • Which skill is the key to selling well
  • What a sales funnel is and what you need to be doing with it
  • The right questions to ask
  • How to close a sale
  • What a follow up system looks like
  • Why customer service is so important
Presenter:  Kim Fredrich

Kim helps businesses grow sales revenues by helping ‘non-sales’ staff get comfortable with sales and selling. Her one-on-one sales coaching, consultancy and workshops focus on building relationships and having conversations with purpose. She has conducted workshops for Howard University’s In3 Incubator, Hera Hub and the Maryland Women’s Business Center in addition to her private clients.

Kim has also presented at The Power Conference, NAWBO, the Freelance Union and the Women in Business Leadership Council. Her enthusiasm about sales has proven to be infectious!

Kim began selling with her first job in food services, branched into marketing, and came back to sales because it was much more interesting. She has trained with some of the most respected business brand names over her career, achieving a training commendation from Xerox. Over the past 20 years she’s delivered sales and marketing services to select clients across the globe, in B2C, B2B and nonprofit industries.


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