Operations & Development | VP of Branding & Influence

Purpose: Manage the chapter’s marketing and communication strategy

Reports to: President

Term: 1 Year

Time Commitment: 25 hours per month

Chapter Branding & Communication (50%)

• Lead marketing and communication of chapter opportunities and initiatives to members in alignment with the chapter’s brand, mission, and purpose 
• Maintaining the communication calendar to track publication dates and ensure consistent messaging
• Ensure effective and strategic management of chapter social media and influence tools, including, but not limited to website, social media, and email communications.

Chapter Engagement (40%)

• Attend all scheduled board meetings and provide detailed report/presentation on status of portfolio work for discussion and/or decision
• Attend at least 2 scheduled events per quarter, 8 total for term

• Develop and execute strategy to shape chapter brand to support member engagement and recruitment
• Lead and manage the communication strategy to ensure that it aligns with the chapter’s strategic goals and the established communications goals as well as best practices.

Qualifications: Experience in communications management and social media